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Privacy Policy

High Performance Tutoring, LLC
Effective Date: November 3, 2026

1. Introduction

High Performance Tutoring, LLC ("High Performance Tutoring," "we," "us," or "our") respects your privacy and is committed to protecting the personal information we collect from clients, parents/guardians, students, website visitors, and other users of our services.

This Privacy Policy explains what information we collect, how we use and share it, how we protect it, and what choices you have. By using our website, contacting us, or using our tutoring services, you agree to the practices outlined in this Privacy Policy.

2. Scope

This Privacy Policy applies to:

  • - Our website(s) and online forms
  • - Our mobile applications for iOS and Android (the "App")
  • - Phone, text, and email communications
  • - Scheduling, billing, and CRM systems we use
  • - Both in-person and online tutoring services

It does not apply to third-party websites or services that we do not control, even if you access them through our site.

3. Information We Collect

The information we collect depends on how you interact with us. We may collect the following types of information:

3.1 Information You Provide Directly
You may provide information when you fill out contact forms, call or text us, schedule sessions, purchase tutoring hours, or respond to surveys. This information may include:

  • - Contact information (name, email address, phone number, mailing address)
  • - Student details (name, grade, school, academic goals, subjects, test dates)
  • - Billing information (processed securely via third-party providers)
  • - Communications such as messages or consultation notes

3.2 Information from Parents/Guardians
Because many of our students are minors, parents or guardians provide most of the account and billing information. They may share:

  • - Student academic information
  • - Scheduling preferences
  • - Details relevant to in-home tutoring sessions

3.3 Information Collected Automatically
When you visit our website, we or our service providers may automatically collect:

  • - IP address
  • - Browser and device information
  • - Pages visited and usage statistics
  • - General location based on IP address

This is typically collected through cookies and similar technologies.

3.4 Information Collected via Our Mobile App
If you use our mobile App, we may additionally collect or process:

  • - A push notification device token, if you grant notification permission. We use it only to deliver service notifications (such as session reminders and schedule changes) through Apple and Google push services. You can disable notifications at any time in your device settings.
  • - Sign-in information from Google or Apple, if you choose to sign in with those providers. We receive only your name and email address; we never receive your password.
  • - Photos you choose to provide (for example, a profile picture). The App accesses your camera or photo library only after you grant permission and only for photos you actively select.
  • - Basic device and app diagnostics (such as crash and error reports) used solely to keep the App working reliably.

Biometric authentication (Face ID / Touch ID / fingerprint) is optional and is processed entirely on your device by the operating system. We never receive, transmit, or store your biometric data.

Payments made in the App with Apple Pay or a saved card are processed by our payment processor (Stripe). We never receive or store your full card number.

4. How We Use Your Information

We use personal information for purposes including:

  • - Providing tutoring services and matching students with tutors
  • - Scheduling and managing tutoring sessions
  • - Billing, payment processing, and accounting
  • - Customer support and responding to inquiries
  • - Improving our services and website
  • - Sending service updates or promotional communications (you may opt out)
  • - Complying with legal obligations and ensuring safety

We only use personal information in ways consistent with the purposes described above.

5. How We Share Your Information

We do NOT sell your personal information for money.

We may share information in the following situations:

Service Providers / Vendors
We use trusted third parties such as:

  • - Payment processors (Stripe) and financing (Affirm)
  • - SMS and communications platforms (Twilio)
  • - Push notification services (Apple Push Notification service, Google Firebase Cloud Messaging)
  • - Sign-in providers (Google, Apple), if you choose to sign in with them
  • - Scheduling and CRM systems
  • - Analytics providers (Google Analytics)

These providers may access your information only as needed to perform services on our behalf.

Advertising Partners
We use the Meta (Facebook/Instagram) Pixel to measure the effectiveness of our advertising and to help Meta deliver and optimize our ads. Meta may receive information about your visit (such as pages viewed and actions taken, like submitting our registration form) and may use it in accordance with its own privacy policy, including for its advertising services. You can limit this through your browser's cookie settings and through Ad Preferences in your Meta account.

Advertising Measurement (Google Ads and Meta)
To learn which of our ads lead to real inquiries and new customers, we share conversion information with Google (Google Ads conversion measurement, including Enhanced Conversions for Leads) and Meta (the Conversions API). This includes the fact that you contacted us or became a customer, the date, the total amount paid to us (for customers), the ad click identifier if an ad brought you to us, and your email address and phone number in hashed form (converted into a code before it leaves our systems). Google and Meta use this to match the conversion to an ad interaction and to measure and improve our ads, under their own terms and privacy policies. We do not share session details, your student's information, or card or bank details for this purpose.

Tutors and Staff
We share relevant student details (e.g., name, grade, subjects) with assigned tutors to deliver effective tutoring.

Legal and Safety Reasons
We may share information if required by law or if necessary to protect rights, safety, or prevent fraud.

Business Transfers
If High Performance Tutoring undergoes a merger or acquisition, personal information may be transferred as part of the transaction.

6. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

  • - Remember preferences
  • - Analyze site usage and performance
  • - Improve user experience
  • - Understand traffic trends

Cookies may include strictly necessary, functional, analytics, and advertising cookies (such as the Meta Pixel, which helps us measure the performance of our advertising and deliver our ads). Most browsers allow you to control cookie settings. Disabling cookies may affect website functionality.

7. Children's and Minors' Privacy

Our website and services are directed toward parents, guardians, and adult students.

  • - Individuals under 18 may not create accounts or enter payment agreements.
  • - Parents or guardians must set up accounts and are the legal customers.

We may collect limited information about minors only as needed for tutoring services.

We do not knowingly collect personal information from children under 13 without parental consent, in accordance with COPPA. If you believe we collected such information without consent, please contact us so we can remove it.

8. Data Retention

We retain personal information as long as necessary to:

  • - Provide tutoring and support services
  • - Maintain accurate business, financial, and legal records
  • - Comply with tax and regulatory obligations
  • - Resolve disputes and enforce agreements

When information is no longer needed, we may delete or de-identify it in accordance with applicable laws.

9. Data Security

We take reasonable administrative, technical, and physical measures to safeguard personal information. However, no system is completely secure, and we cannot guarantee absolute protection of your data. You share information with us at your own risk.

10. Your Choices

You have several choices regarding your data:

  • - Request updates or corrections to your information
  • - Opt out of marketing emails or texts (you may still receive necessary service messages)
  • - Manage cookie preferences through your browser
  • - Disable push notifications from the App in your device settings
  • - Request deletion of your account. New (prospective) accounts can be deleted directly inside the App from the Account page. Customer accounts with billing history can be deleted by contacting our office (we retain records required for tax, accounting, and legal purposes).

11. California Privacy Rights

If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including:

  • - Right to know what personal information we collect and how we use it
  • - Right to request deletion of your personal information (with certain exceptions)
  • - Right to correct inaccurate information
  • - Right to opt out of the "sale" or "sharing" of personal information. We do not sell personal information for money; our use of advertising cookies (such as the Meta Pixel) may be considered "sharing" under the CPRA. To opt out, disable advertising cookies in your browser or contact us using the information below.
  • - Right to be free from discrimination for exercising your privacy rights

To exercise these rights, please contact us using the information below. We may need to verify your identity before responding.

12. Other State Privacy Rights

Some U.S. states provide similar rights regarding personal data, including rights to access, delete, or correct information. We comply with applicable state laws and will honor requests as required.

13. YouTube API Services

We publish short educational videos to our own YouTube channel, High Performance Tutoring. Our internal systems use YouTube API Services to upload videos that our staff have approved to that channel and to add them to our own playlists. By watching or interacting with our videos on YouTube, you agree to be bound by the YouTube Terms of Service. Google's handling of data on YouTube is described in the Google Privacy Policy.

Our use of YouTube API Services is limited to our own channel. The only Google account that authorizes this access is our own business account. We do not use YouTube API Services to access, collect, store, or share information about you, your Google account, or your YouTube activity, and we do not use them to view or analyze information about the people who watch our videos.

The only information we keep from YouTube API Services is the ID of each video we upload, stored with our internal record of that post along with the time we uploaded it. We do not store any other YouTube data. If we delete a video from our channel, we will remove its ID from our records on request; you can make that request, or any other deletion request, using the contact details in Section 16. The authorization credential is kept in our server configuration, is never shared, and can be revoked at any time from Google's security settings page, https://myaccount.google.com/permissions; revoking it stops all access immediately.

14. Third-Party Links

Our website may contain links to external websites or services. We are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party sites you visit.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our services, technologies, or legal requirements. The "Effective Date" above indicates when the Policy was last updated. Continued use of our services after updates constitutes acceptance of the revised Policy.

16. Contact Us

If you have questions, concerns, or requests related to this Privacy Policy, please contact us:

Mailing Address:
High Performance Tutoring, LLC
66 Exchange Place #50
Salt Lake City, UT 84111

Email: info@highperformancetutoring.com
Phone: (801) 508 - 4080